The Business of Photography

Like other businesses related to Art, photography business, more specifically professional studios, involves more personal passion than other kinds of businesses. Photographers are willing to make all kinds of compromises for the love of of the art. And with continuous advancement of digital technology and the Internet, individual photographers are now at the point that with enough passion, skill and perseverance, they can compete with the traditional establishment (i.e. Large commercial studios and agencies)

“One of the people I was hanging around with online back then was Gordy Thompson, who managed internet services at the New York Times. I remember Thompson saying something to the effect of “When a 14 year old kid can blow up your business in his spare time, not because he hates you but because he loves you, then you got a problem.” I think about that conversation a lot these days.”

The above New York Times article is talking about different business, but the same logic applies to the photography business too.  The collective passion and talent on the photo site Flickr can trump the best on Getty Image, which is probably why Getty is partnering with Flickr now. One individual photographer who has a passion on small strobe photography (Strobist) starts blogging, and now David Hobby’s blog is an institution, with enough educational material to rival any photography school. In addition besides educational contribution he has created a very closed knit worldwide community, with regular meetups in all continents.

The business of photography is changing, with players’ roles keep shifting and re-defining. Whether you are an educator, photo agency, or just a photographer, constant adaptation seems to be the only mode of operation now, and the odd of success will be on the ones who are passionate about their craft.

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~ by Clarence on May 11, 2009.

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